I will setup shopify and ecommerce email marketing flows in klaviyo
Looking to increase revenue and drive conversions through Klaviyo email marketing?
Hi there,
My name is Mudassir. I can help you set up e-commerce sales funnels in Klaviyo. I know all forms of proven record Klaviyo Marketing tactics and Shopify Email Marketing set-ups.
Looking to increase revenue and drive conversions through Klaviyo email marketing?
Hi there,
My name is Mudassir. I can help you set up e-commerce sales funnels in Klaviyo. I know all forms of proven record Klaviyo Marketing tactics and Shopify Email Marketing set-ups.
I have helped ecommerce brands get started with email marketing and generate revenue from it through powerful email flows and campaigns.
Hi! I am Mudassir. For the last 6 years, I have been providing digital marketing services to ecommerce brands. I discovered that using email marketing as a sales channel helped stores significantly increase their sales. Now, I am here to assist great brands with professional, creative, and effective email marketing. My degree in Mass Communication helps me understand client preferences and create the most attractive and catching templates to suit your brand/business and draw maximum engagement. I have helped tons of e-commerce brands become profitable by using emails as a channel.
I can set up the following advanced klaviyo flows:
2. Set Up Shopify eCommerce Email Marketing Flows in Klaviyo
There are several key email flows that can boost your sales and customer engagement. These flows include Welcome Series, Abandoned Cart, Post-Purchase, and more. Here’s a breakdown of essential flows to set up:
a. Welcome Series Flow
This is the first interaction a new subscriber or customer has with your brand, and it should make a great first impression.
- Create the Flow:
- In Klaviyo, go to Flows and click Create Flow.
- Choose Welcome Series template or create a new flow from scratch.
- Set Triggers:
- Trigger the flow for new sign-ups to your email list or new customers who made their first purchase.
- Design Emails:
- Send a series of 2-4 emails introducing your brand, offering a welcome discount, and showcasing your best products.
- Personalize these emails based on customer data synced from Shopify.
b. Abandoned Cart Flow
This flow is designed to recover lost sales by sending targeted emails to customers who added items to their cart but didn't complete the purchase.
- Create the Flow:
- Go to Flows in Klaviyo, then click Create Flow.
- Choose the Abandoned Cart template.
- Set Triggers:
- Set the trigger to activate when a customer adds items to the cart but doesn’t complete the purchase within a specific time window (usually 1 hour, 24 hours, or 48 hours).
- Design Emails:
- Send 1-3 emails reminding customers of the items they left behind. Use urgency and scarcity tactics like limited-time offers or discounts to encourage the purchase.
- Personalize with product images, customer names, and relevant recommendations based on their browsing history.
c. Post-Purchase Flow
This flow encourages repeat purchases and customer loyalty after a customer has made a purchase.
- Create the Flow:
- Go to Flows in Klaviyo, then click Create Flow.
- Choose the Post-Purchase template.
- Set Triggers:
- Trigger the flow when a customer completes a purchase (e.g., “Placed Order”).
- Design Emails:
- Send emails thanking the customer for their purchase, asking for a review, offering a related product recommendation, or providing care instructions for purchased items.
- Include personalized upsells or cross-sells to increase lifetime value.
d. Browse Abandonment Flow
This flow targets customers who visited product pages but didn’t add any items to the cart.
- Create the Flow:
- Go to Flows in Klaviyo, then click Create Flow.
- Select Browse Abandonment template.
- Set Triggers:
- Trigger the flow when a customer views a product page but does not add it to the cart or make a purchase.
- Design Emails:
- Send 1-2 emails reminding customers of the products they viewed and offering personalized recommendations or discounts.
e. Customer Winback Flow
This flow is designed to re-engage customers who haven’t made a purchase in a while.
- Create the Flow:
- Go to Flows in Klaviyo, then click Create Flow.
- Select Customer Winback template.
- Set Triggers:
- Trigger the flow after a set period of inactivity, like 30, 60, or 90 days.
- Design Emails:
- Offer a special discount or incentive to encourage them to return and make a purchase.
3. Add Dynamic Content & Personalization
- Klaviyo allows you to personalize your emails based on data synced from Shopify. You can use dynamic blocks like customer’s first name, order history, or even recommended products based on browsing behavior.
- Add dynamic content such as:
- Product recommendations: Use Klaviyo’s product recommendation engine to suggest items based on customer behavior.
- Personalized product images: Show the exact products the customer viewed or added to their cart.
- Customer-specific discounts: Offer a personalized discount or coupon code.
4. Testing and Optimizing Your Flows
- Test Your Flows: Before going live, send test emails to yourself to ensure everything looks great and the triggers are working as expected.
- Analyze Performance: After your flows are live, monitor their performance regularly. Klaviyo provides detailed analytics on open rates, click-through rates, conversion rates, etc.
- Optimize: Based on the data, you can A/B test subject lines, email content, timing, and offers to improve the performance of your flows.
5. Create One-Time Campaigns
In addition to automated flows, Klaviyo allows you to create one-time email campaigns for product launches, promotions, or seasonal offers.
- Create a Campaign:
- Go to Campaigns in Klaviyo and click Create Campaign.
- Choose a segment of your audience (e.g., all subscribers, recent buyers, etc.), then design your email campaign.
- Schedule or send it immediately.
6. Monitor and Analyze Your Results
Regularly monitor your email flow performance in Klaviyo’s reporting section. Track KPIs like open rates, conversion rates, and revenue generated to measure the success of your campaigns. Optimize based on the results.
